See our success stories
TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
Our success spotlight
Toyota
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
See case studyDiscover more success stories from across TikTok
Bilt
Learn how Bilt ran a full-funnel ad campaign, leveraging a mix of Max Pulse and Web Conversions to drive stronger conversion rates and lower CPA.
Pluto TV
Driving down acquisition costs with a full-funnel approach powered by TikTok
Tradiespec
Learn how a full-funnel approach on TikTok helped Tradiespec convert more tradies into leads for ute rentals
Sinsay
How Sinsay doubled ROAS and drove a 153% revenue boost using Smart+ Catalog Ads for App
SunExpress
AI-empowered creative testing meets travel marketing innovation with the launch of TikTok's new dynamic Travel Ads
Steve Madden
Activating Search Ads to drive incremental revenue and acquire high-intent customers on TikTok
Moroccanoil
Driving sales by tapping into the TikTok One Creator Marketplace creator ecosystem
Cleo
Learn How Cleo Boosted Incremental App Growth with Smart+ and Influencer-Led Creative
Maybelline US
Launching Maybelline's Colossal Bubble Mascara with GMV Max
Premier Inn
Learn How Premier Inn Unlocks Greater Efficiency with TikTok's New Travel Ads
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